From the iconic Barbie movie to Breast Cancer Awareness Month in October - the colour pink has been everywhere this year. As a business owner if you are looking for ways to boost your brand awareness and connect with your audience, pink promo products provide a cost-effective solution to keeping your logo in the spotlight. Below is a list of trending products that you can customize with your logo and include in upcoming promotions to renew your relationship with your customers.
Something that makes the Barbie movie outstanding is its ability to resonate with different generations. You can draw inspiration from this by ensuring your personalized products can be used to attract different demographics. For example, branded pink products are not only great for promoting your business but also for women’s empowerment. Since she was created in 1959, Barbie has become a symbol of beauty, empowerment, and endless possibilities for women everywhere. Regardless of your industry, you can incorporate pink products into your marketing to show your support for this movement. From pink pens for customers to sign contracts to pink shopping bags for their grocery trips, pink resonates with women from all walks of life.
The pink colour has also become a symbol of the fight against breast cancer. This colour is trending right now as October is the awareness month for this significant cause. During this month and for some time leading up to the holidays we can expect to see a multitude of pink-themed campaigns. You can jump on board by personalizing a banner or poster that reminds people to schedule a mammogram and talk to their doctor. Put up signs in your store or throughout your office that encourage people to join the fight.
Another way you can show your support for this cause, or any other that is important to your business is by building a themed campaign that includes personalized promo products. Drinkware with a pink ribbon imprinted can be sold to the public where the proceeds are donated to a local cancer society. Other examples of moment merch include sunglasses, hats, and shirts which can be personalized in a number of creative ways to promote fundraisers and other awareness events. These wearable products can be kept for a long time serving as a keepsake for anyone who participates in the initiative.
We in the promo industry know that trends have the potential to earn your brand additional impressions when carefully incorporated into your marketing campaigns. As there is always a new movie, meme, or other cultural reference that you can allude to, this gives you the power to create unique promotions that resonate with the public. Take advantage of each holiday and awareness day by creating themed promotions that give the public something to talk about.