There are a lot of special occasions, and celebrations observed throughout June, July, and August which you can take advantage of to promote your business or event. Whether it's a professional or personal achievement, you can personalize many products to make your events more exciting and memorable. As summer falls in the middle of the year, it is the perfect time to renew and refresh your marketing material by incorporating items associated with relaxation, fun, and enjoyment. By offering promotional products that align with these positive sentiments, you can create a favourable brand image and establish emotional connections with your target audience.
Vacation Season
The first reason to celebrate summer is that it's the vacation season! With school being out for the year and the weather getting warmer in many parts of the northern hemisphere, individuals use this time to take a trip locally or abroad. Anyone working in the hospitality and accommodation industry should be prepared to welcome guests with branded travel promo like toothbrushes, toiletry bags, folding mirrors, and eye mask sets. Car rental and travel agencies can add their branding to these products which encourages recipients to relax and enjoy their vacation while serving as reminders of the trip.
Outdoor Activities
Many people look forward to summer since they enjoy celebrating things like weddings, birthdays, and reunions outdoors. There are also many events that take place during summer such as the 4th of July, community fairs, pride parades, and concerts. These are all unique opportunities to get your brand name out there when you personalize products that can be handed out on these occasions. Everyone will need to stay hydrated, making water bottles ideal for any business to customize with their logo. Hand sanitizer, lip balm, and lighters are all convenient, portable-sized items that recipients can easily throw in their purses or backpacks at the end of the event.
Fashionable & Trendy
Summer is the perfect time to make your brand fashionable and trendy with custom apparel and wearable accessories. Summer fashion is often vibrant, colourful, and casual making caps, shirts, and sunglasses ideal products to add your branding to. Incorporate these into your marketing as a way to give your brand a refresh this season. The great thing about apparel is that any company can use it to promote their brand as there is always a style that is suitable for their promotional objective. For example, brands wanting to attract a younger audience can personalize items like tank tops and snapback caps. While brands looking to reward loyal customers can add their branding to one of our brand name caps.
No matter the occasion, at COMDA we always have you covered. From items that can be used during celebrations to products that serve as unique mementos for the event, promotional products make great additions to all of your summertime gatherings. Use the change in season as a reason to incorporate new elements into your marketing campaigns and keep your brand hot all year long.