From Fairs to Football Games

As the leaves change colour and sweater weather sets in, fall comes with some of the best opportunities of the year to connect with your audience using promotional products. The season is packed with events like sports games, fairs and community gatherings that you can customize products for as a way to keep your brand in the spotlight. Distributing promotional products. at these events is a great way to get the public accustomed to your logo and build lasting connections. Below are some of the best places to make use of your custom branded giveaways this upcoming fall.

Football Games

Football season is prime time for promotional product giveaways. Tailgating events and game days draw large crowds, making them ideal settings for brand exposure. As sporting events can last hours (not including overtime!) think about providing comfort during long games with custom branded stadium cushions and blankets. Great for promoting your brand at local high school and college games. Other options include scarves and gloves, essential for keeping fans warm during chilly games.

Farmers’ Markets & Harvest Events

Community festivals, harvest fairs, and pumpkin patches are family-friendly events with high attendance. The high foot traffic makes it possible for you to engage with a large number of people when you personalize products that are kept visible. Tote bags are perfect for these kinds of events as they help keep recipients’ hands free while showcasing your logo from every angle. These markets attract people interested in local products and services so you can try handing out small samples of your products to go along with your giveaway. Wine glasses, mugs and tumblers are also great options for wineries and breweries looking to serve a variety of beverage samples.

Back-to-School or Campus Events

Another occasion you can capitalize on this fall is back-to-school events. From orientation days, to PTA meetings and fall fundraisers, schools host numerous events that can be great for reaching families in the community. For these events you can personalize a number of products that will remain useful during the school year, earning your brand more impressions. Pens, bookmarks and notebooks are useful for students and parents alike, allowing you to connect with different demographics. For younger children we have colouring pencils and books as well as hoodies and sweatpants for college students.

Fall is full of chances to get your brand out there—whether you're cheering from the bleachers, strolling through a pumpkin patch, or handing out goodies at a local fair. The key is matching the right products with the vibe of the event. Think cozy, useful, and seasonally relevant swag like branded beanies to keep recipients warm while apple picking or at a fall fest. These little moments of connection can go a long way in earning you some valuable brand recognition.